Kroneseder Lubricants, an energy brand born along the banks of the Rhine River, has been deeply rooted in the Greater China region since 2009, marking 16 years of growth. In September 2016, Ye Wenxian, Chairman of Shanghai Kroneseder Jama Petroleum Group Co., Ltd., met with former German President Wulff during his visit to China to discuss the brand's development. Over the years, Kroneseder Lubricants has achieved full coverage in all 31 provinces, municipalities, and autonomous regions of mainland China, including Xinjiang, Tibet, and Qinghai. The company has also actively responded to China’s "Belt and Road" initiative and completed strategic layouts across multiple regions.

Recently, President Wulff visited China again to attend events such as the SCBF Service China Brand Forum in Shanghai. Ye Wenxian, Chairman of Shanghai Kroneseder Jama Petroleum Group Co., Ltd., introduced to President Wulff the brand’s development journey in the Greater China region. President Wulff praised Kroneseder Lubricants for its commitment to market expansion, integrity in service, and technological innovation.

Creating a brand with soul, emphasizing innovation, and pursuing progress have always been Kroneseder Lubricants’ relentless goals. The Kroneseder brand was founded in the industrial city of Mannheim, Germany, in the 1940s (1948), and through continuous refinement and evolution under Germany's precision engineering 4.0, Kroneseder Lubricants has consistently fulfilled its promise to global customers: outstanding quality, technological innovation, and high-quality service.

Kroneseder Lubricants has firmly established itself in the Chinese market, fully adhering to China’s quality policies, laws, and industry standards while actively integrating into Chinese culture. The Kroneseder brand closely links respecting user needs, listening to partner suggestions, studying market trends, and aligning with German corporate values of precision, innovation, technology, and commitment. This integration has led to a more scientific, efficient, and smooth service chain management system. Feedback, suggestions, and demands from the market are promptly addressed, ensuring that responses are delivered within the expectations of users and partners. This approach has earned widespread recognition in the market, with Kroneseder Lubricants being honored with titles such as “Excellent International Lubricant Brand in the Chinese Market” and “National Model Enterprise for Product and Service Quality Integrity”.